Give Up Internet is an internet culture magazine that has been curating memes, tech humor, and digital culture since 2008 a true OG of the web. With a loyal community spanning nearly two decades, the brand is a beloved institution in internet culture.
MONALICA partnered with Give Up Internet to refresh and elevate their brand identity. Our team developed a comprehensive branding system including logo design, visual identity, and creative direction that honors the site's irreverent spirit while giving it a polished, modern edge.
The result is a brand identity that captures the essence of Give Up Internet's 17-year legacy nostalgic, funny, and unapologetically authentic to the soul of the early web.